Maintaining a solar business is no easy task. After all, there are a lot of competitors out there, so it takes a lot of hard work to stand out from the crowd. One important thing that you can do is to stay updated with the happenings in the solar industry. This is because staying updated will definitely help you on the marketing side of the business, thus ensuring that your business will succeed. So, what are some of the things that you can do to stay updated?
The good news is there are actually a lot of things you can do. To begin with, you can follow online solar publications and solar influencers to receive the latest solar news firsthand. You can also choose to engage in solar forums, listen to solar podcasts, or read about solar researches, like research findings on solar customers. And finally, another thing that you can do is to attend solar events, like solar conferences and, of course, solar trade shows.
If you’re unaware, a solar trade show, sometimes known as trade fair, trade exhibition, or expo, is an event organized by reputable solar organizations. This is where solar companies can showcase and demonstrate their latest products to possible buyers. Aside from that, this is also where sellers get to network with other businesses and buyers. Trade shows are also a great way to get up to speed with the developments in the industry since solar trends are always being explored here. In other words, a solar trade show is a great opportunity to market your products and services as well as to network with other businesses.
Luckily, if you live in the United States, you don’t have to leave the country just to attend a solar trade show. There is already a ton out there in the country alone. To help you in deciding which ones to attend, here is a list of the top solar trade shows in America.
Solar Power International
- Website: https://www.solarpowerinternational.com/about/
- Location: Salt Palace Convention Center, Salt Lake City, Utah
- Next Time Event: September 23-26, 2019
Solar Power International (SPI) is considered as the largest, fastest-growing, and most awarded trade show in America. Organized by the Solar Energy Industries Association (SEIA) and the Smart Electric Power Alliance (SEPA), SPI draws 19,000 attendees and 700 exhibitors all over the world. In this trade show, renewable energy leaders get to network, educate, and discuss innovations that will move the industry forward. And because SPI has gotten big over the years, the event has diversified to include other solar events such as Energy Storage International (ESI), the Smart Energy Microgrid Marketplace, Hydrogen + Fuel Cells International, and the Technical Symposium.
With this, it is no wonder why some people view Solar Power International as a trade show that sets the standard for solar events.
Northeast Solar Power and Energy Storage
- Website: https://events.solar/northeast/
- Location: Westin Boston Waterfront Hotel, Boston, Massachusetts
- Next Time Event: February 19-20, 2020
Just like Solar Power International, the Northeast Solar Power and Energy Storage is powered by SEIA and SEPA as well. This event brings together PV and energy storage industry leaders, professionals, manufacturers, and service providers to explore business solutions, new technologies, policy initiatives, and other market factors. Aside from that, all the proceeds from this event will go to the expansion of the solar energy industry through SEIA and SEPA’s year-round research and education activities, and SEIA’s extensive advocacy efforts.
As a result of this exchange of ideas, knowledge, and expertise, Solar Power Northeast helps strengthen the solar energy industry both domestically and globally.
Intersolar North America
- Website: https://www.intersolar.us/
- Location: San Diego Convention Center, San Diego, California
- Next Time Event: February 4-6, 2020
Intersolar North America is the first major solar + storage event of the year in North America. This is a premier solar event that provides B2B professionals a platform to advance their business, expand their education, and drive their networking. This also highlights the latest energy technologies, services, companies, and organizations that strive to help Earth’s transition into a more sustainable future. In particular, Intersolar North America’s exhibition and conference both focus on the areas of photovoltaics, PV production technologies, smart renewable energy, and solar thermal technologies.
The Energy Expo
- Website: https://www.theenergyexpo.com/
- Miami Airport Convention Center, Miami, Florida
- Next Time Event: February 12-13, 2020
The Energy Expo is a bilingual trade show that is produced by Show Winners Corporation, which is a leading events promoter company with over 20 years of experience. In this particular trade show, manufacturers, distributors, buyers, professionals, dealers, operators, contractors, and potential representatives from Latin America, the Caribbean, and the U.S. gather around. It is in the Energy Expo where they get to display products such as Highlighting Solar, Energy Storage, Smart Buildings, and many more.
California Solar Power Expo
- Website: https://events.solar/expo/
- Location: San Francisco, California (North), San Diego, California (South)
- Next Time Event: January 16-17, 2020 (North), May 14-15, 2020 (South)
The California Solar and Storage Expo is an event designed for solar, smart energy, and storage professionals working in and with the California solar market. This trade show is an interactive event that allows its attendees to make powerful business connections with each other. Aside from that, the event also provides training for installers, contractors, developers, and the entire solar and storage supply chain. This particular trade show is held twice in one year: one in San Francisco and another in San Diego.
Energy Storage North America
- Website: https://esnaexpo.com/
- Location: San Diego Convention Center, San Diego, California
- Next Time Event: November 5-7, 2019
The Energy Storage North America, or ESNA for short, was founded in 2012 to help advance the understanding and deployment of energy storage. And now, in its seventh year, ESNA has become the largest conference, exhibition, and networking event that covers all applications of grid storage in North America. It is also one of the longest-running Energy Storage events in the world.
The conference part of this event discusses the latest developments in energy storage as well as critical insights into market development and technology integration. Meanwhile, the exhibition part allows the attendees to educate themselves about the latest technologies, developments, and trends, and solutions. This is also where they can conclude business transactions.
- Website: https://www.power-gen.com/index.html
- Location: Ernest N. Morial Convention Center, New Orleans, Louisiana
- Next Time Event: November 19-21, 2019
The POWERGEN International exhibition and summit provides a platform where generators, utilities, and solution-providers can network and engage in multiple cross-sections of power generation. In the exhibit hall, attendees will get the chance to see the latest technology and innovations in conventional and renewable markets from all over the world. The summit part of the event, on the other hand, aims to deliver transformative content, such as disruption from conventional and emerging, clean and sustained energy sources, niche technologies, and the fluctuations of economic and policy.
Greenbuild International Conference and Expo
- Website: https://www.greenbuildexpo.com/en/home.html
- Location: Georgia World Congress Center, Atlanta, Georgia
- Next Time Event: November 20-22, 2019
The Greenbuild International Conference and Expo is an annual event that caters specifically for green-building professionals from all over the world. This is where they can learn and source cutting-edge solutions that will help the resilience, sustainability, and quality of life on our planet. Aside from that, exhibitors will also get the chance to showcase the latest techniques, materials, and developments in the industry.
Solar Power Texas
- Website: https://events.solar/texas/
- Location: JW Marriott Austin, Austin, Texas
- Next Time Event: June 24-25, 2019
Solar Power Texas debuted in San Antonio, Texas in 2016, and since then, it has made a good reputation amongst industry leaders and professionals. Every year, over 400 attendees and 40 exhibitors attend this event so that they can expand their businesses, connect with industry leaders, and gain the latest trends and policies that impact the Texas market.
Solar Power Midwest
- Website: https://events.solar/midwest/
- Location: Palmer House Hilton, Chicago, Illinois
- Next Time Event: November 14-15, 2019
Solar Power Midwest is one of the many solar events that are powered by the partnership of SEIA and SEPA. This particular event focuses on gathering regional stakeholders and industry leaders to connect with those entrepreneurs looking to grow their business in the region. Entrepreneurs can also use this event as a platform to gain a better understanding of the policy and business of the Midwest solar and storage market.
World Energy Engineering Congress
- Website: https://www.energycongress.com/
- Location: Walter E. Washington Convention Center, Washington, D.C.
- Next Time Event: September 25-27, 2019
Founded in 1977, the World Energy Engineering Congress (WEEC) is catered specifically for business, industrial, and institutional energy users. This is where the top experts in all areas of the field congregate to set a clear, optimum path to energy efficiency, facility optimization, and sustainability. Some of the topics that the event focuses on include energy management, HVAC and smart building systems, renewables, alternative energy and onsite generation, lighting efficiency and integrated energy solutions, and plant and facilities energy efficiency management.
The Energy Fair
- Website: https://www.theenergyfair.org/
- Location: Midwest Renewable Energy Association, Custer, Wisconsin
- Next Time Event: June 21-23, 2019
Organized by the Midwest Renewable Energy Association, the Energy Fair is the longest-running event of its kind in the U.S. Every year, 10,000 attendees congregate in this event to learn about sustainability and clean energy. They can also go to this event to connect with others and take action toward a sustainable future.
There are over 200 exhibitors in this event that will tackle sustainable living and showcase clean energy products. Aside from that, the Energy Fair also boasts having the Clean Transportation Show and over 200 workshops where attendees can attend to learn more about sustainable living and renewable energy.
Colorado Springs Fall Home Show
- Website: https://thespringshomeshow.com/
- Location: Norris Penrose Event Center, Colorado Springs, Colorado
- Next Time Event: September 6-8, 2019
The Colorado Springs Fall Home Show features a variety of local and national vendors in the solar industry. The products exhibited in this event are focused primarily on home and outdoor living, decor, DIY, many more. Additionally, interested parties can go to this event to get new ideas that will help them when they’re planning to renovate their houses. The Colorado Springs Fall Home Show is also a great place to go to if you want to check out the latest trends in the solar industry.
Contra Costa Home and Garden Show
- Website: https://www.capitalshowcase.com/contra-costa.html
- Location: Concord Pavilion, Concord, California
- Next Time Event: April 3-5, 2020
The Contra Costa Home and Garden Show aim to help its attendees get ideas on how to improve their homes. The exhibit features custom kitchens and baths, windows and doors, heating and air, sunrooms and floors, pools and space, landscaping displays, and more. Because of the wide variety of products that the show offers, this is a great place for solar installers and entrepreneurs to showcase their latest solar home products.
Texas Annual Las Colinas Home Show
- Website: https://www.tsnn.com/
- Location: Irving Convention Center, Irving, USA
- Next Time Event: May 30-31, 2020
The Texas Annual Las Colinas Home Show is produced by International Exhibitions, Inc., which has been the largest producer of home and garden shows in Texas for nearly 40 years. In addition to the show in Las Colinas, the company also offers shows in Fort Worth, Dallas, Houston, and San Antonio.
The event showcases solutions for remodelling projects as well as various furniture for both indoors and outdoors. Solar entrepreneurs will get the chance to meet face-to-face and interact with thousands of buyers. As a result, their businesses will get a massive amount of exposure as they can display their solar products that can help make anyone’s home better.
Solar trade shows are immensely helpful tools that every solar installer should take advantage of. For one thing, solar trade shows provide solar installers with a platform where they can learn about the latest developments in the solar industry. And this is crucial because staying updated will eventually help them in their business ventures in the future. But aside from that, solar trade shows also allow solar installers to network with other businesses and with their buyers. In other words, a solar trade show is both a tool for marketing and business networking. It’s a double-edged sword that solar installers should really use to their benefit.
There are so many solar trade shows all over the world. Even in the United States alone, there are a ton. So, if you live in America, you need not worry about leaving the country so you can attend one. Look at this list, find the trade show that is nearest to you, and go there. Attending a solar trade show is an experience that you’ll definitely not want to miss.
Rikki Suarez majors in Creative Writing and loves writing about renewable energy, clean technology, and solar power.